Evolves
with you.
The E-Class also is a car that adapts to the driver’s needs and evolves with them through intelligent connectivity. That’s why we show all the facets of the driver’s persona that the E-Class learns to know and adapt to, continually adjust and in the end even suggest actions to.
For the campaign stills 4 of the main features the E-Class offers were highlighted and a strong and high-fashion collage look was developed to showcase them. Additionally, social snippets were created by blending sideshots with AI to create stunning and highly thumb stopping animations.
In the end the campaign stills were such a success, that the Korean market wanted to have additional motifs.
CREDITS
